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News Letter, BetterWorld Tech Talk!

Monthly tech talk from BetterWorld's Thought Leaders

Tech Talk, Newsletter, BetterWorld Tech, Office Team, Teams

June 2023, Reston, VA USA




TECH TALK “Insider Tips to Make Your Business Run Faster, Easier and More Profitable”

INSIDE THIS ISSUE:


Is Your Online Shopping App Invading 10 Helpful Tips for Small Businesses

Your Privacy? ...................................................................................

..........................................................................

Gadget of the Month Tech Tip of the Month

.......................................................................... ...................................................................................

How Microsoft 365 Copilot Is Going How to Use Threat Modeling

to Transform M365 Apps ...................................................................................

......................................................................... Technology Trivia

Fight Business Email Compromise ...................................................................................

........................................................................


James F. Kenefick

We love technology, and we love helping people.

Give me a call today for a quick (non-sales) chat to find out whether my team and I can help you better secure your data and get more out of your existing Technology!


- James F. Kenefick

Founder & CEO


IS YOUR ONLINE SHOPPING APP INVADING YOUR PRIVACY?

Online shopping has become a common activity for many people. It’s convenient, easy, and allows us to buy items from the comfort of our homes. But with the rise of online shopping, there are concerns about privacy and security.


Not all shopping apps are created equally. Often people get excited and install an app without checking privacy practices. Apps can collect more data from your smartphone than you realize. Your data can be at risk whether you use your phone for personal use, business use, or both. So can your privacy.


Shady Data Collection Practices from Popular Shopping App SHEIN


Recently, security experts found a popular shopping app spying on users’ copy-and-paste activity. This app tracks users’ keystrokes, screenshots, and even their GPS location. This raises the question: Is your online shopping app invading your privacy?


SHEIN is the app in question, and it’s a popular shopping app with millions of users. According to reports, researchers found the app collected data from users’ clipboards. This included any text that users copied and pasted. This means that if the user copied and pasted sensitive information, the app would have access to it. Including things like passwords or credit card numbers.


Not only that, but the app was also found to be tracking users’ GPS location. SHEIN was also collecting data from device sensors, including the accelerometer and gyroscope. This means that the app was able to track users’ movements. As well as collecting information about how they were using their device.


The app’s developers claimed that the data collection was for “optimizing user experience.” A

very vague explanation that’s used by other app developers as well. The developers stated that the collected data was only used for internal purposes. But this explanation wasn’t enough to please privacy experts. Those experts raised concerns about the app’s data collection practices.


Temu Data Collection Practices Questioned


This isn’t the first time people caught an app grabbing data without users’ knowledge. Many popular apps collect data from their users, often for targeted advertising purposes. The popularity of the shopping app Temu has been exploding recently. Since the app appeared in a Superbowl Ad in 2023, people have been flocking to it.


But Temu is another shopping app with questionable data collection practices. Some of the data that

Temu collects includes:

  • Your name, address, phone number

  • Details you enter, like birthday, photo, and social profiles

  • Your phone’s operating system and version

  • Your IPS address and GPS location (if enabled)

  • Your browsing data


newslettes, tech, trivia

Tips to Protect Your Privacy When Using Shopping Apps

Know What You’re Getting Into (Read the Privacy Policy) It’s hard to stop and read a long privacy policy. But if you don’t, you could end up sharing a lot more than you realize.


Turn Off Sharing Features


Turn off any data-sharing features you don’t need in your phone’s settings. Such as location services. Most smartphones allow you to choose which apps you want to use it.


Remove Apps You Don’t Use

Remove it from your phone if you’re not using the app regularly. Having unused apps on your phone is a big risk.


Research Apps Before You Download

It’s easy to get caught up in a fad. You hear your friend talk about an app and want to check it out. But it pays to research before you download.


Shop on a Website Instead

You can limit the dangerous data collection of shopping apps by using a website instead. Most legitimate companies have an official website.



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HOW MICROSOFT 365 COPILOT IS GOING TO TRANSFORM M365 APPS

Microsoft is one of the biggest players in the office application field. It’s at the forefront of introducing transformative technology. The company is about

to transform Microsoft 365 in a

huge way with its new Copilot app.


Microsoft 365 Copilot is a new tool designed to help users get the most out of their Microsoft 365 apps. This revolutionary tool is an intelligent, personalized assistant.


Let’s take a closer look at Microsoft 365 Copilot and the key ways it’s going to improve M365 apps and your business workflows.


What is Microsoft 365 Copilot?


Microsoft 365 Copilot is an AI-powered assistant. It helps users with their day-to-day tasks in M365 apps. It works across all M365 apps. This includes:


  • Word

  • Excel

  • PowerPoint

  • Outlook

  • Teams

  • and more


The tool is currently in testing and should be out sometime soon.


How Does Microsoft 365 Copilot Work?


Microsoft 365 Copilot uses AI and machine learning to understand users’ needs. It provides personalized help. It uses data from users’ interactions with M365 apps. It learns a user’s usage patterns and offers recommendations based on their preferences.


Say that you’re working on a presentation in PowerPoint and struggling with design. Microsoft 365 Copilot can offer design suggestions based on your company’s brand guidelines.


Microsoft 365 Copilot can also help users with common tasks. Tasks such as scheduling meetings and managing emails.


Benefits of Using Microsoft 365 Copilot


  • Personalized Help - Microsoft 365 Copilot provides personalized help based on users’ usage patterns and preferences.

  • Time Saving - Microsoft 365 Copilot can help users save time on common tasks. Such as scheduling meetings and formatting documents. It can take on many information-gathering tasks, like summarizing meeting notes. Knowledge workers spend an average of 2.5 hours per day searching for information.

  • Reduced Frustration –Microsoft 365 Copilot can help reduce frustration. It provides solutions when users are stuck on a task. The tool can also help users struggling with an Excel chart or table. Instead of figuring out how to generate it, they can simply command Copilot to do it for them.

  • Improved Productivity –Microsoft Copilot handles tasks that go beyond what business apps have historically done. For example, you can use it in PowerPoint to create a presentation for you. Use a command such as, “Create a six-slide presentation based on (this) document.” You can also tell it to find appropriate Microsoft stock photos and insert them.

LEARN HOW TO FIGHT BUSINESS EMAIL COMPROMISE

A significant cyber threat facing businesses today is Business Email Compromise (BEC). BEC attacks jumped 81% in 2022, and as many as 98% of employees fail to report the threat.


What is Business Email Compromise (BEC)?


BEC is a type of scam in which criminals use email fraud to target victims. These victims include both businesses and individuals. They especially target those who perform wire transfer payments.


BEC attacks are usually well-crafted and sophisticated, making it difficult to identify them. The attacker first researches the target organization and its employees online. They gain knowledge about the company’s operations, suppliers, customers, and business partners.


The scammer pretends to be a high-level executive or business partner. Scammers send emails to employees, customers, or vendors. These emails request them to make payments or transfer funds in some form.


The email will often contain a sense of urgency, compelling the recipient to act quickly. The attacker may also use social engineering tactics. Such as posing as a trusted contact or creating a fake website that mimics the company’s site. These tactics make the email seem more legitimate.


According to the FBI, BEC scams cost businesses about $2.4 billion in 2021.


These scams can cause severe financial damage to businesses and individuals. They can also harm their reputations.


How to Fight Business Email Compromise


BEC scams can be challenging to prevent. But there are measures businesses and individuals can take to cut the risk of falling victim to them.


  • Educate Employees

  • Enable Email Authentication

  • Deploy a Payment Verification Processes

  • Check Financial Transactions

  • Establish a Response Plan

  • Use Anti-phishing Software

NEWSLETTER TIPS TO GET READY FOR THE UNEXPECTED

What would you do if your business suffered a ransomware attack tomorrow? Do you have a contingency plan in case of any disasters? The unexpected can happen anytime, and small businesses can get hit particularly hard.


Here are ten helpful tips to get ready for anything:

  1. Create a Contingency Plan

  2. Maintain Adequate Insurance Coverage

  3. Diversify Your Revenue Streams

  4. Build Strong Relationships with Suppliers

  5. Keep Cash Reserves

  6. Build Strong Outsourcing Relationships

  7. Check Your Financials Regularly

  8. Invest in Technology

  9. Train Employees for Emergencies

  10. Stay Up to Date on Regulatory Requirements

FOR SECURING YOUR HOME NETWORK

In today’s world, technology is ubiquitous, and connectivity is a must. Securing your home network has become more critical than ever. A secure home network is essential for protecting your personal data from hackers.


From phishing to smishing (SMS phishing), avoiding a breach is getting harder.


The National Security Agency (NSA) has provided some best practices for securing your home network:

  • Change Default Passwords and Usernames

  • Enable Encryption

  • Update Firmware

  • Enable a Firewall

  • Disable Unused Services

  • Secure Wi-Fi Network

  • Use Strong Passwords

  • Create a Guest Network

  • Limit Physical Access

HOW TO USE THREAT MODELING TO REDUCE YOUR CYBERSECURITY RISK

Today’s offices are digitally sophisticated. Just about every activity relies on some type of technology and data sharing. Hackers can breach these systems from several entry points. This includes computers, smartphones, cloud applications, and network infrastructure.


It’s estimated that cybercriminals can penetrate 93% of company networks.


One approach that can help organizations fight these intrusions is threat modeling. Threat modeling is a process used in cybersecurity. It involves identifying potential threats and vulnerabilities to an organization’s assets and systems.


Here are the steps businesses can follow to conduct a threat model:


  • Identify Assets That Need Protection

  • Identify Potential Threats

  • Assess Likelihood and Impact

  • Prioritize Risk Management Strategies

  • Continuously Review and Update the Model


 

TECHNOLOGY TRIVIA TIME

newslettes, tech, trivia


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