2017 is so close we can almost smell it, and with the new year also comes the start of new business trends. But before we can predict the future, let’s revisit what we’ve been seeing in terms of this year’s company and nonprofit trends. Because, to know where we’re going, we have to understand where we are now. Let’s take a look at the top three business trends of 2016 and how they have been incorporated in businesses and nonprofits.
Social Media and Customer Service
With social media being such a prominent staple in society, it’s no surprise that consumers are using it to address their customer service concerns. In fact, according to research from JD Power, found on Social Media Today, “an estimated 67% of consumers now tap networks like Twitter and Facebook for customer service.” Whether it be through a Facebook message or by sending out a tweet, consumers expect to be answered promptly and compassionately, and this isn’t going away anytime soon. When it comes to social media as a means of customer service, the best advice for companies that prefer to handle these issues over the phone can use the platforms to prompt the customer to call to resolve the issue.
Sustainability is Key
Businesses are becoming sustainable and it’s clear why. Being a sustainable business or nonprofit saves you money and helps the environment. It’s no wonder companies are taking note of sustainable practices and going green. In fact, even having a green supply chain has major benefits like less risk, helping you stand out from your competition, and more! Get the full details here.
The Internet is More Important than Ever
Placing orders and making appointments online isn’t new, but it certainly rose in 2016! For instance, more people are ordering groceries online, placing online food deliveries, and booking doctors appointments, all without having to talk to a live person. This means businesses need to have a fast, reliable Internet connection. Do you experience lag time with your current provider? BetterWorld’s Internet packages are lightning fast and affordable for any budget.
What business trends have you incorporated or noticed in 2016? We’d love to hear from you. Share with us in the comments!
Posted in: Business Trends